September 13, 2024
Elio Narciso, founder and CEO of Scalestack, discusses his background and how his experience at Amazon led him to start Scalestack. He talks about the inefficiencies in sales processes that he observed while working with startups and how that inspired him to create Scalestack.
The conversation also touches on topics such as the AWS Global Startup Program, the comparison between Scalestack and other tools like Clay, and the future of Scalestack. Scalestack is a platform that helps companies automate and streamline their go-to-market processes by orchestrating data automatically. It addresses the common challenges faced by sales reps, such as spending too much time on data wrangling and low-quality data in CRMs. Scalestack universal API and workflow builder allow users to connect and integrate various data sources, create custom data points, and automate data enrichment. It differentiates itself from competitors like Clay by focusing on enterprise-level organizations and providing a comprehensive solution that handles the complexity of data orchestration. Scalestack aims to enable sales and marketing teams to spend more time on selling and engaging with customers. Scalestack is an AI-powered platform that helps companies automate and optimize their go-to-market strategies. It enriches and normalizes data from various sources, scores the data based on customizable models, and generates target account lists for each territory and sales rep. The platform aims to be a set-and-forget solution for enterprise companies, allowing RevOps teams to focus on using the data to improve sales and marketing efforts. Scalestack's go-to-market strategy includes elevating the conversation around go-to-market problems, attending events, direct sales, and building an ecosystem of partners and advocates.
TAKEAWAYS:
- Elio Narciso's experience at Amazon and working with startups inspired him to start Scalestack.
- Scalestack aims to solve the inefficiencies in sales processes by providing a tool that streamlines data gathering and outreach.
- The AWS Global Startup Program was created to support mid to late stage startups and provide resources for their go-to-market strategies.
- Scalestack differentiates itself from other tools like Clay by focusing on the specific needs of sales reps and providing a more efficient solution.
- The future of Scalestack involves expanding its customer base and continuing to improve the tool based on user feedback.
- Scalestack helps companies automate and streamline their go-to-market processes by orchestrating data automatically. It addresses the challenges of data wrangling and low-quality data in CRMs faced by sales reps.
- Scalestack's universal API and workflow builder allow users to connect and integrate various data sources and create custom data points.It differentiates itself from competitors like Clay by focusing on enterprise-level organizations and providing a comprehensive solution for data orchestration.
- Scalestack aims to enable sales and marketing teams to spend more time on selling and engaging with customers. Scalestack automates and optimizes go-to-market strategies for enterprise companies. The platform enriches and scores data from various sources to generate target account lists.
- Scalestack aims to be a set-and-forget solution, allowing RevOps teams to focus on using the data.
- The go-to-market strategy includes elevating the conversation, attending events, direct sales, and building an ecosystem.
FounderVideo Podcast Ep. 19: Elio Narciso, founder & CEO of @scalestack
"FV19: The AI-powered Clay for Enterprise | Elio Narciso @scalestack"
Brought to you by: https://foundervideo.io
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TIMESTAMPS:
00:00 Intro and Elio's Background at AWS
05:27 Startups' Sales Teams Data Problems
07:51 The Role of AWS Global Startup Program
08:56 The Inefficiencies in Sales Reps' Work
10:52 How Scalestack Solves Data Problems
19:55 Scalestack's Universal API
28:16 Scalestack vs Clay
35:35 Custom Data Points Examples
38:11 Data Enrichment and Scoring in Enterprise (LIVE demo)
43:05 LLM-powered Data Workflows
48:10 AI Copilot and Orchestration
51:40 Scalestack's GTM Strategy and Community Building
56:50 Customer's Workflows Examples
01:01:11 Conclusion and Final Thoughts
TAGS:
FounderVideo,Will Martin,Amazon,sales processes,AWS Global Startup Program,Clay,go-to-market,data orchestration,automation,sales reps,CRM,low-quality data,universal API,workflow builder,enterprise,data enrichment,custom data points,AI-powered platform,go-to-market strategies,data scoring,set-and-forget solution,enterprise companies,RevOps teams,go-to-market problems,ecosystem,GTM Automation,CRM Efficiency,Scalestack,sales solutions